Vans Checkerboard Day is a yearly global celebration of creativity. Year three of Vans Checkerboard Day celebrates using creativity for good.

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It's more important than ever to look after those around you so for the third annual Vans Checkerboard Day:

Whether you're a painter helping beautify the streets, a chef cooking at a shelter, or even a skater delivering groceries, your impact makes a world of difference to your local community.

With the creative team at GrandArmy, we developed global assets for web, social, and in-store to encourage people to get involved. Vans partnered with and raised $1M for organizations and charities that foster mental wellness.




CREATIVE DIRECTION: GRANDARMY

ANIMATION + DESIGN: MIN LIU, AVI JACOBS, KEENON FERRELL, PETER AHERN, HSIAOPU CHANG, BEN GALLEGOS, NATALIE PATANE

ORIGINAL MUSIC COMPOSITION: ANTFOOD